I sweat a lot. When I say a lot, I mean A LOT. I sweat enough that deodorant is a very big deal to me. Anti-perspirant doesn’t stop me. At all. What it does do is make me not smell as much. I can live with that. What I’ve had problems living with is the fact that I ruin shirts with my deodorant impregnated sweat. I’ve hopped around to various types; normal stick, gels, roll-on, etc.1 After a good 10 years of dedicated deodorant experimentation, I finally settled on plain old Ban roll-on, Regular or Powder Fresh. It looks like this:
I went to the store today to get a new stick. I couldn’t find it. The thought running through my head was, “How the fuck could this enormous grocery store not carry Ban deodorant?” I looked and looked and then finally saw this on the shelf:
Now, we get to the meat of this post. Why the redesign? What on God’s green Earth motivated the odor-free people at Ban to change the color on a stick of deodorant? And why this awful yellowish-green?
1 No sprays for me.